We are a registered charity with the objective to alleviate poverty through better credit solutions for lower income family households and to influence how we lend as a society to lower-income families.
It is the sole owner of Fair for You Enterprise CIC, which lends to customers the money to buy household items from suppliers on its ‘digital high street’.
As a charity, we have four key objectives:
- We help relieve poverty by offering access to affordable credit to low income households, to purchase goods for the home.
- We provide Social Impact reporting to measure outcomes and to share that learning with stakeholders, to influence the wider credit market.
- Campaigning for, and reporting on, better credit solutions that meet the borrowing need of lower income families.
- Helping educate policy makers, the social sector and regulators of the issues facing our customers and the real costs of borrowing.
We are driven by a team that believes we can lend better into family households. We firmly believe that when this is done well, it keeps families out of poverty and not trapped within it.
It is well documented that families are being impacted by fluctuating income and the rising cost of living, and there is a clear need for access to affordable and flexible credit when hit by emergencies and unexpected costs. It is equally well documented that many are being damaged by current lending practices operating widely in Britain today.
Fair for You Enterprise CIC is a niche lender which enables those with limited access to credit, to be able to purchase items for the home and their families through provision of effective and supportive finance solutions that are designed around the customer, following our extensive customer research, testing and feedback.
As a charity we will release social impact reports regarding our work.